CTA Checkup: Are you actually telling people what to do?

Make your marketing work harder with calls to action that actually get results!

In this week’s episode of What’s Up Wednesday, we’re diving into how clear CTAs guide your audience, boost conversions, and turn followers into customers. Learn why vague websites lose leads, where to place CTAs for maximum impact, and how to use buttons, pop-ups, and gated content without feeling pushy. Plus, discover 10 proven CTAs you can start using right now to drive sales, build community, and keep people engaged.

In this episode, we cover:
 00:40 What a CTA really is—and why it matters
 01:20 Why clear direction keeps people from clicking away
 02:00 The best CTA formats: buttons, pop-ups, and more
 03:10 How color and placement affect clicks
 04:00 CTAs that drive sales and leads
 05:20 CTAs that grow your community and email list
 06:10 CTAs that keep people reading, watching, and connecting
 07:00 Why consistency is key for conversion success

Whether you’re trying to sell products, book consultations, or grow an audience, this episode will help you craft calls to action that tell people exactly what to do next—and make it easy to say yes.

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